Saturday, April 25, 2009

BlackBerry in 10 Most Important eCommerce Events Over The Past Decade

According to The Software and Information Industry Association (SIIA) the ten most important eCommerce events that happened over the past decade are…

1. Google (Sept. 1998)
2. Broadband Penetration of US Internet Users Reaches 50 percent (June 2004)
3. eBay Auctions (Launched Sept. 1997)
4. Amazon.com (IPO May 1997)
5. Google Ad Words (2000)
6. Open Standards (HTML 4.0 released - 1997)
7. WiFi (802.11 launched - 1997)
8. User-Generated Content (YouTube 2005)
9. iTunes (2001)
10. BlackBerry (1999)

Google:
It’s interesting to me that Google’s birth in 98′ tops the list. It makes sense as Google has certainly helped to create a more fair marketplace for merchants of all shapes and sizes to sell within.

Broadband:
The amazing increase in broadband users is also an extremely important event that has happen over the past ten years. More people surfing over broadband has given users a chance to browse faster, longer and at more places that dial up connections ever have.

eBay:
Certainly eBay is a memorable event in the past decade. They have created the largest Online auction place known to man and continue to rival top search giants like Google and Yahoo.

Amazon:
As with eBay, Amazon has also broken ground for Online sellers. Amazon has created one of the largest Online marketplaces for product ranging from books, movies and DVD’s to antiques, home decor and gardening products. Online shopping as we know it wouldn’t be the same without places like Amazon and eBay.

AdWords:
Not only has Google’s search engine taken a top spot on the list of the ten most influential eCommerce events, but they have another service, Adwords, that has also been an extremely important development and helped to shape eCommerce as we know it today. Adwords by Google has helped to get more buyers in front of more merchants than any other form of paid online advertising in history.

HTML:
The standards in Web based programs such as HTML have been core to the development of eCommerce over the past ten years. Without Web pages and sites to sell on, we wouldn’t have a place to display and list items for sale Online and we wouldn’t be using some of the more advanced programming languages that have been developed based on the success of programs like HTML. There wouldn”t be shopping carts, payment gateways or many of the things we have become used to seeing within the stores we buy from most often.

WiFi:
As with Broadband, WiFi has helped Internet users get access to the products they want from almost any location, even remotely. The advances in wireless Internet technology continue to grow and with it we can expect to see a whole new world of shopping through electronic devices and other wireless means.

User-generated content:
User-generated content has helped shape the Web as we know it. Without many different users collaborating and contributing to the growth of the Web and the information in which it contains we wouldn’t have access to as many answers to as many questions as we currently do today. In addition, user-generated content helps buyers to make better informed decisions and will often times be the difference between someone who buys and someone who comes and goes.

iTunes, Blackberry:
Mobile devices and PDA’s have really shaken things up as of late. I think out of the entire list, these development s will be the most influential in the next ten years. As mobile devices and mobile shopping gets more secure, we will see a shift from users who currently shop at work and at home to more users who shop on the go and look up products on their phone before they buy. The development of mobile technology and devices like the Blackberry iPhone and iPod have changed the way people use the Internet. It has also helped users to share content in more interactive ways like through Podcasts or Online videos.

I believe that Blackberry would definitely have a great technical impact in the future. :)


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